The benefits of the Open House are almost innumerable for the agent. First let’s broach the people coming in… The Serious Buyers – well, this helps you and your client without saying, but the real value for the agent lies in the Passers-By and the Nosy Neighbours.
The Passers-By will likely have no agent………… Ding ding ding ding!!The Nosy Neighbours? Well, half of them are nosy, for sure. But the other half are comparing homes to see what their home might be worth………… Ding ding ding ding!!
You can read the full article here: http://realtykitchen.com/home/sellers/open-houses-pertinent-in-this-day-and-age/